Profile 

Senior International Consultant specialized in women economic empowerment, digital trade, SME competitiveness, sustainability, and export development, with over 25 years of experience advising governments, international organizations, and private sector actors.

Core Expertise 

• Women Economic Empowerment & Gender-Sensitive Economic Policy (WIDB certified: ITCILO and microsoft)
• Digital Trade, E‑commerce and Virtual Marketplaces (Certified ITC, UNCTAD, ESCWA)
• SME Competitiveness, Export Readiness & Internationalization
• Climate Change, Carbon Footprint & Sustainable Business Models (BERD Certification)
• Innovation Coaching – ISO 56002
• Entrepreneurship Training & Capacity Building for Youth and Women

Education 

• PhD – Theoretical Coursework Completed (2003) – Enterprise Failure Forecasting – Logit & Probit Models
• DEA in Mathematical Economics & Econometrics (1998) – University of Tunis El Manar
• Master in Business Studies – Finance (1994) – IHEC Carthage

Professional Experience (Selected) 

• Founder & Manager, INSIGHT Consulting (Since 2008)
  Training, technical assistance, export development, digital trade coaching, SME diagnosis.
• University Lecturer – IHEC Carthage (1999–2012)
  Statistics and quantitative methods.

International Assignments (Selected) 

• OIC – Policy paper on women economic empowerment (57 countries)
• World Bank / ITC – Digital trade, export strategies
• GIZ / EY – SME LOOP Competitiveness
• Comesa Federation of Women in Business – Regional integration & trade
• UN Women / ESCWA – Gender & digital economy