I hold a bachelor degree in Marketing and International Business with over 9 years of professional experience within the German-Arab Chamber of Industry and Commerce and the Confederation of Egyptian European Business Associations – CEEBA, where I worked as a Project Manager for the EU ENPI CBC MED Project FOSTEr in MED. My tasks included overall management of the project, coordination of design and production of all communication and visibility materials of the project in 3 languages to project partners in 6 countries, organizing local events and seminars, providing training for school students and organizing a competition for participating schools.
I have a strong expertise in EU events and I am currently managing the EU delegation's communications and visibility actions for 2018-2019 and have previously managed the same contract in 2017, working closely with the EU Delegation and its project partners. I have worked on several EU contracts such as TEMPUS projects, TDMEP project, EUROMED Invest programme and Reform of the TVET programme I and TVET II.

My experience extends to the organization of conferences, exhibitions, workshops, matchmaking events and public awareness activities in the Euro-Med (over 100 events organized). I have supported the visibility and communication activities of TVET (over 25 events supported) and hold a close relationship with the TVET ETPs and stakeholders.

I am highly proficient in communication related tasks, including media mobilization (TV, Newspaper, Radio, Social Media and Outdoors) and organization of press conferences, and in the production of communication and visibility materials in line with the EU visibility rules. Also, I am skillful in website development, managing different social media platforms, creating content and driving traffic.

I have strong contacts with Egyptian ministries, donors, local firms, business federations and chambers as well as NGOs developed through my experience in organizing events.