Image: Azza Fekiri, Founder of Jinen Soltana – TRACE Beneficiary ©World Bank

MicroFinanza, in partnership with the World Bank, is driving a major effort to create jobs and strengthen rural livelihoods in Tunisia through the TRACE Project (Transforming Agricultural Capacities and Employment). Funded by the Government of the Netherlands, the project supports young entrepreneurs and small farmers, helping them build sustainable businesses in the agriculture and agri-food sectors.

Launched under World Bank management, TRACE focuses on improving opportunities for youth and women in Tunisia’s rural areas—where unemployment and limited access to finance have long been challenges. By providing technical training, mentorship, and easier access to credit, the project helps local producers and startups turn ideas into income-generating ventures.

MicroFinanza plays a key role in designing and implementing financial inclusion strategies. It trains local institutions to assess agricultural risks, improve credit systems, and design financial products that truly respond to farmers’ needs. These actions ensure that small agricultural enterprises—often left behind by traditional banks—can access the resources they need to grow and hire more workers.

According to the World Bank, TRACE’s approach is “context-responsive,” meaning it adapts to each region’s realities rather than applying one fixed model. In Tunisia, this includes working closely with local communities, cooperatives, and authorities to support inclusive and sustainable rural development.

The project is already showing strong results: new youth-led businesses are emerging in olive oil, dates, and dairy production, while existing small farms are becoming more efficient and resilient to market and climate challenges. Beyond jobs, TRACE is also promoting innovation and gender equality—encouraging women and young people to take active roles in shaping the future of Tunisia’s agriculture.

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